ServiceLong-form, journalistic-style articles for thought leadership, earned media, and brand journalism. Researched properly, written carefully, fact-checked twice.
Original research 2,000–5,000 words
Fact-checkedArticles are different from blog posts. They take longer, dig deeper, and ask more of the writer. Here's what comes with every one.
We do real desk research, interviews where useful, and source primary data — not just rewrites of competitor blogs.
We can interview your team, customers or industry experts to add original quotes and perspectives.
Where there's data to surface, we visualise it. Simple charts you can drop in or have your designer redraw.
Every claim gets sourced. Esme (ex-Guardian editor) does the second pass.
Even editorial pieces benefit from on-page SEO. Built in, never bolted on.
When you need something more considered than a blog post but less corporate than a whitepaper.
Editorial features
Thought-leadership piecesData-driven articles
Founder profiles
Industry reports
Long-form explainers
Educational deep-divesTrend forecasts
Op-eds + commentary
Case-study narratives
Something custom?From the first "hi" to the final approved draft, here's exactly what happens.
15-min call or email. Tell us what you need, who it's for, and your timeline.
We send a short brief to fill in. Brand voice, audience, examples, must-haves.
First draft in your inbox within 5 working days. Revisions begin when you're ready.
Once it's perfect, you publish. We're here for tweaks for 30 days, no charge.
Article writing is the long-form, journalistic-style writing reserved for pieces that need research, original sources, and editorial structure. Think: industry features, thought-leadership op-eds, data-led pieces, founder profiles. The kind of writing that gets picked up, cited, and shared.
Articles are different from blog posts — they take longer (typically 2 to 4 weeks), include original research or interviews, and are written with editorial standards journalists would recognise. They’re more expensive to produce, but they earn backlinks, citations, and the kind of authority a blog post can’t.
At Sage Writers, our editor Esme spent six years at The Guardian. That background runs through every article we produce — fact-checked twice, sourced properly, structured like editorial rather than a content marketing post.
We’re generalists by craft but specialists by company type. Most clients fit one of these.
️ Founder-led B2B brandsThought leadership pieces under your founder’s byline. Industry features. LinkedIn pull-quotes.
Companies with proprietary dataHR platforms, fintech, climate tech — anywhere you have research nobody else has.
️ Trade publicationsEditorial work commissioned by industry magazines and trade press, white-label.
PR-led organisationsOp-eds for placement, awards submissions, sponsored editorial.
Project-based, not hourly. You know what you're paying before we write a word.
Articles are longer, more researched, and editorially structured. Think: magazine feature rather than how-to guide. They typically take 2–3 weeks instead of 5 days.
Yes. We can interview your team, customers, partners or industry voices. We send questions in advance, conduct the call, transcribe, and weave the quotes in. Add £150 per interview.
100%. We don’t rewrite existing content. Every article is researched from primary sources, cited properly, and fact-checked.
Of course. Send us a brief and we’ll share 2–3 published samples that match the tone or topic you’re after.
Yes — that’s the default. Ghostwriting is standard. If you’d prefer co-author credit (e.g. “with the Sage Writers team”), we can do that too.
Drop us a brief — even a rough one — and we'll come back within one working day with a quote, timeline and some friendly questions.
Build your brief ✨
